Boarini Milanesi has unveiled the world’s most expensive handbag. The bag, priced at £5.3 million, was created to help save the oceans by raising awareness about the harms of plastic pollution.
The Luxury Italian brand announced that £715,000 of the proceeds will be donated to cleaning the ocean.
Established in 2016, Boarini Milanesi will produce only three of the luxurious Parva Mea bags. Each take over 1,000 hours of work to create.
“We are proud to unveil a 6-million-euro bag, the most expensive ever in the world, to raise awareness of the need to protect our seas, increasingly threatened by non-biodegradable plastics,” said Boarini Milanesi via Instagram.
Coronavirus and Plastic Pollution
The global priority over the past months has been to mitigate the spread of coronavirus. Consequently, this required the implementation of many protective measures including, wearing surgical face masks and frequent use of hand-sanitisers. Both involve using non-biodegradable plastic which can cause pollution and harm wildlife.
Surfers against sewage (SAS), a charity which takes part in regular beach clean ups, said they have seen an “explosion” of discarded masks and plastics on beaches and rivers. A consequence of the increased use of coronavirus protective equipment.
Furthermore, Oceans Asia reported a startling increase of facemasks disposed on very remote beaches in Hong Kong, thus prompting concerns over the pollution and littering figures on more popular beaches.
For luxury handbag company’s co-founder, Matteo Rodolfo Milanesi the cause against plastic pollution is a personal one; inspired by memories of his late father, who was dedicated to cleaning and protecting the oceans.
“Recently, I have seen even more plastic in the sea than when I was a child, due to the pandemic and all the gloves and face masks that are being carelessly thrown away,” he said in a statement.
Bag design inspired by the ocean
The handbag is made of semi-shiny alligator skin. It’s embellished with 10 white gold butterflies and a diamond pavé clasp. The butterflies are adorned with diamonds, sapphires, and rare paraiba tourmalines, which total over 130 carats.
The design and use of precious stones were chosen for their symbolic link to the ocean.
“Blue sapphires represent the depths of the oceans. Paraiba tourmaline reminds us of the uncontaminated Caribbean seas, and diamonds refer to the transparency of water when it falls in the form of rain,” said brand co-founder Carolina Boarini.